About Me
Hi. I am a Adobe Certified Graphic Designer with 27 years of experience in print, web and multimedia design. I have extensive experience in wireframing (UX) and Motion graphics with positive long term record of agency experience. I am an expert in front end design and programming with extensive knowledge of HTML, CSS, JS, PHP and MYSQL. In addition I am also an illustrator and motion graphics (animation) professional working across many campaigns and platforms in both print and web based applications.
UX / Motion Design: Print and Web Development
Web, Print and Multimedia Design and Marketing Strategist
- Birthday: 16 May 1970
- Phone: +856 298.1002
- City: Washington TWP, NJ
- Age: 52
- Email: support@leifrobertson.com
- WORK STATUS: FREELANCE /
Seeking Fulltime Permanent Position (as of Jan 2nd, 2023)
Resume
Below are "recent" highlights. To view or have a copy of my work please download my resume below.
Sumary
Leif Robertson Fifer
Innovative and deadline-driven Graphic Designer with 26+ years of experience designing and developing user-centered web/print marketing material from initial concept to final, polished deliverable.
Education
Visual Communications / Graphic Design
1989 - 1992
Art Institute of Philadelphia
Professional Experience
FULL TIME FREELANCE SENIOR DESIGNER
2020-present
Cherry Hill, New Jersey
- Lead in the design, development, and implementation of the graphic, layout, and production communication for Every Merchant Marketing
- Supervise the assessment of all graphic materials in order to ensure quality and accuracy of the design
- Design, Development and implement E-Newsletters and UX Mobile Marketing Strategies for demographic targets.
- Design and implement all Motion Design advertising promotions and social media campaigns to improve CTA for Arthur Murray International Campaigns
Einstein Creative, LLC
2011 - 2019
Art Director
- Supervised multi-functional project teams to develop creative and effective advertising concepts, from ideation to final projects across web and print media
- Provided Illustration and Motion Design for web clients
- Recommended and consulted with clients on the most appropriate graphic design and web based campaigns across social media platform
- Provided Illustration and Motion Design for web clients
Portfolio
Welcome to my portfolio section. Here are some recent pieces Id like to share. Since I have a very extensive background, if there is something else you would like to see, feel free to request it in the contact form and I will be more than happy to accomodate your request immediately. Thank you for looking.
- All
- Web
- Motion
Services
Web Site Design / Development
Responsive web design and development including desktop, mobile and tablet views with CSS, JQUERY and JS.
Corporate Identity / Branding
Passionate branding designer with 26 years of experience designing visually appealing logos, and visual identities for small and large businesses. Possesses a thorough understanding of customer needs, an eye for aesthetics, and the technical skill to develop powerful visual solutions. Proven track record of success in creating cohesive visuals across all mediums from websites to mobile apps and printed materials using Adobe Illustrator and Indesign.
Print Design / Pre Press Production
Working for positive results in design, planning and execution of comprehensive advertising campaigns. Liaised with printers and vendors to obtain quotes and coordinate timely production of promotional material such as brochures, flyers, posters and more. Generated weekly progress reports for upper management to provide insights into the performance of marketing campaigns.
Motion Design
Summary of Qualifications: Highly experienced Motion Design specialist with 10+ years of creative and technical experience developing content for television networks, ad campaigns, music videos, short films, and more. Skilled in 3D animation software, After Effects, Photoshop, Cinema 4D, Autodesk Maya, Premiere Pro and Audition.
UX / WIREFRAMING
Using tools such as Adobe Sketch and XD to develop to a dynamic user flow and study for proper engagement of materials designing fluid design inviting user experience across all devices.
Illustration / Vector Graphics
Develop illustrations for promotional materials used across multiple platforms such as print publications, website design, social media, branding (Character Identifiction) and email campaigns to package design and print materials
Contact
Location:
South Jersey / Philadelphia area
4 Galaxy Ct.
Washington Twp. NJ 08080
Call:
+1 856 298 1002